10 Steps to Revive Your Small Business | Cap Puckhaber | Black Diamond Marketing
Originally posted here If you’re a small business owner — a nail salon, exterminator, coffee shop, antique store, or something in between — chances are you’re feeling the strain. Inflation is up, tariffs are squeezing margins, budgets are tight, and competition is fiercer than ever. Maybe your revenue has flatlined or even started declining. And when it comes to marketing — digital or otherwise — you might feel overwhelmed or unsure where to start. You’re not alone. Trust me. I’m Cap Puckhaber, owner of Black Diamond Marketing Solutions. I’ve spent over 20 years in business and marketing, including 15 years leading major initiatives in the tech world. I’ve worked with manufacturers, small business owners, and consumers alike. I know what it’s like to wear every hat in the business — especially when there’s no time or budget for guesswork. Here are 10 steps every small business should consider right now to stop the bleeding, revive your small business, regain positive m...